product·Integrations·3 min read
Connect your YouTube channel
Bring subscriber, view, and watch-time data into your media kit.
Last updated: May 14, 2026
Connecting YouTube unlocks subscriber count, average view duration, and audience retention inside your Vault and media kit pages.
How to connect
- Settings → Integrations → YouTube.
- Click Connect and sign in with the Google account that owns the channel.
- Pick the channel (if you manage multiple).
- Approve YouTube Analytics read scope.
What changes for you
- Rate quotes get more accurate (CPM-based pricing for long-form).
- Media kit shows live subscriber and watch-time numbers.
- Kiki can pitch brands using real retention data instead of vibes.
Brand accounts
If your channel sits under a Brand Account, make sure you sign in with the Google account that has Manager access to it.
Related questions
Yes — Shorts metrics flow in alongside long-form.
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